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ਪਾਕਿਸਤਾਨ ਦੇ ਈ-ਕਾਮਰਸ ਦੇ ਸੁਪਨੇ ਟੁੱਟ ਜਾਂਦੇ ਹਨ ਕਿਉਂਕਿ ਹੁਨਰ ਸੰਕਟ ਨੇ ਪ੍ਰਸ਼ਾਸਨ ਦੀਆਂ ਡੂੰਘੀਆਂ ਖਾਮੀਆਂ ਨੂੰ ਉਜਾਗਰ ਕੀਤਾ ਹੈ

ਪਾਕਿਸਤਾਨ ਦੇ ਈ-ਕਾਮਰਸ ਦੇ ਸੁਪਨੇ ਟੁੱਟ ਜਾਂਦੇ ਹਨ ਕਿਉਂਕਿ ਹੁਨਰ ਸੰਕਟ ਨੇ ਪ੍ਰਸ਼ਾਸਨ ਦੀਆਂ ਡੂੰਘੀਆਂ ਖਾਮੀਆਂ ਨੂੰ ਉਜਾਗਰ ਕੀਤਾ ਹੈ

<div id&equals;"story-detail" class&equals;"story&lowbar;detail2056558 headlessuser hldAlpha" data-guid&equals;"2056558">&NewLine;<p>ਕਰਾਚੀ &lbrack;Pakistan&rsqb;16 ਨਵੰਬਰ &lpar;ਏਐਨਆਈ&rpar;&colon; ਪਾਕਿਸਤਾਨ ਦੇ ਉਛਾਲ ਵਾਲੇ ਈ-ਕਾਮਰਸ ਲੈਂਡਸਕੇਪ ਨੂੰ ਅਕਸਰ ਰੁਜ਼ਗਾਰ ਸਿਰਜਣ ਦੇ ਇੱਕ ਵੱਡੇ ਮੌਕੇ ਵਜੋਂ ਦਰਸਾਇਆ ਜਾਂਦਾ ਹੈ&comma; ਪਰ ਉਦਯੋਗ ਦੇ ਵਿਸ਼ਲੇਸ਼ਕਾਂ ਨੇ ਚੇਤਾਵਨੀ ਦਿੱਤੀ ਹੈ ਕਿ ਜਦੋਂ ਤੱਕ ਸਰਕਾਰ ਲੰਬੇ ਸਮੇਂ ਤੋਂ ਚੱਲ ਰਹੀਆਂ ਢਾਂਚਾਗਤ ਖਾਮੀਆਂ ਨੂੰ ਤੁਰੰਤ ਹੱਲ ਨਹੀਂ ਕਰਦੀ&comma; ਉਦੋਂ ਤੱਕ ਇਹ ਸੰਭਾਵਨਾ ਬਹੁਤ ਹੱਦ ਤੱਕ ਅਸਾਧਾਰਨ ਰਹੇਗੀ।<&sol;p>&NewLine;<div class&equals;"ad&lowbar;div&lowbar;maincls ad&lowbar;div&lowbar;ads&lowbar;article&lowbar;after&lowbar;para1" style&equals;"width&colon;100&percnt;&semi;background&colon;&num;fff&semi;margin&colon;0 8px 8px 0">&NewLine;<div class&equals;"ad&lowbar;div&lowbar;incls amp&lowbar;Ad&lowbar;ads&lowbar;article&lowbar;after&lowbar;para1" style&equals;"width&colon;100&percnt;&semi;background&colon;&num;f8f8f8&semi;text-align&colon;center&semi;margin&colon;0 auto&semi;padding&colon;0">&NewLine;<div style&equals;"width&colon;100&percnt;&semi;margin&colon;0 0 20px">&NewLine;<div id&equals;"relatedsearches2"><&sol;div>&NewLine;<p><script class&equals;"sortd&lowbar;ad&lowbar;script" sortd&lowbar;type&equals;"text&sol;javascript" charset&equals;"utf-8" type&equals;"sortdDeferScript">var pageOptions&equals;&lbrace;pubId&colon;"partner-pub-8115901613940036"&comma;styleId&colon;"2064713548"&comma;relatedSearchTargeting&colon;"content"&comma;resultsPageBaseUrl&colon;"http&colon;&sol;&sol;www&period;tribuneindia&period;com&sol;afsearch&quest;afs&partner&lowbar;param&equals;param"&comma;resultsPageQueryParam&colon;"query"&rcub;&comma;rsblock2&equals;&lbrace;container&colon;"relatedsearches2"&comma;relatedSearches&colon;4&rcub;&semi;&lowbar;googCsa&lpar;"relatedsearch"&comma;pageOptions&comma;rsblock2&rpar;<&sol;script><&sol;div>&NewLine;<&sol;div>&NewLine;<&sol;div>&NewLine;<p>ਐਕਸਪ੍ਰੈਸ ਟ੍ਰਿਬਿਊਨ ਦੀ ਰਿਪੋਰਟ ਅਨੁਸਾਰ&comma; ਉਹ ਵਧ ਰਹੀ ਹੁਨਰ ਦੀ ਘਾਟ&comma; ਖਿੰਡੇ ਹੋਏ ਅਤੇ ਅਸੰਗਠਿਤ ਸਿਖਲਾਈ ਦੇ ਯਤਨਾਂ ਅਤੇ ਇੱਕ ਰਾਸ਼ਟਰੀ ਮਨੁੱਖੀ ਸਰੋਤ ਵਿਕਾਸ ਰਣਨੀਤੀ ਦੀ ਅਣਹੋਂਦ ਨੂੰ ਸੈਕਟਰ ਨੂੰ ਪਿੱਛੇ ਰੱਖਣ ਵਾਲੀਆਂ ਸਭ ਤੋਂ ਵੱਡੀਆਂ ਰੁਕਾਵਟਾਂ ਵੱਲ ਇਸ਼ਾਰਾ ਕਰਦੇ ਹਨ।<&sol;p>&NewLine;<div class&equals;"ad&lowbar;div&lowbar;maincls ad&lowbar;div&lowbar;ads&lowbar;article&lowbar;after&lowbar;para2" style&equals;"width&colon;100&percnt;&semi;background&colon;&num;fff&semi;margin&colon;0 8px 8px 0">&NewLine;<div class&equals;"ad&lowbar;div&lowbar;incls amp&lowbar;Ad&lowbar;ads&lowbar;article&lowbar;after&lowbar;para2" style&equals;"width&colon;100&percnt;&semi;background&colon;&num;f8f8f8&semi;text-align&colon;center&semi;margin&colon;0 auto&semi;padding&colon;0"><span class&equals;"advt&lowbar;text" style&equals;"width&colon;100&percnt;&semi;display&colon;inline-block&semi;text-align&colon;center&semi;font-size&colon;9px&semi;text-transform&colon;capitalize&semi;margin&colon;0 0 10px 0&semi;opacity&colon;&period;7&semi;font-weight&colon;500">ਇਸ਼ਤਿਹਾਰ<&sol;span><&sol;p>&NewLine;<div style&equals;"width&colon;100&percnt;&semi;margin&colon;0&semi;display&colon;inline-block">&NewLine;<div id&equals;"v-tribuneindia-v0"><&sol;div>&NewLine;<p><script class&equals;"sortd&lowbar;ad&lowbar;script" sortd&lowbar;type&equals;"sortdSpecficDeferScript" data-cfasync&equals;"false" type&equals;"sortdDeferScript">&lpar;function&lpar;v&comma;d&comma;o&comma;ai&rpar;&lbrace;ai&equals;d&period;createElement&lpar;'script'&rpar;&semi;ai&period;defer&equals;true&semi;ai&period;async&equals;true&semi;ai&period;src&equals;v&period;location&period;protocol&plus;o&semi;d&period;head&period;appendChild&lpar;ai&rpar;&semi;&rcub;&rpar;&lpar;window&comma; document&comma; '&sol;&sol;a&period;vdo&period;ai&sol;core&sol;v-tribuneindia-v0&sol;vdo&period;ai&period;js'&rpar;&semi;<&sol;script><&sol;div>&NewLine;<&sol;div>&NewLine;<&sol;div>&NewLine;<p>ਦਿ ਐਕਸਪ੍ਰੈਸ ਟ੍ਰਿਬਿਊਨ ਦੇ ਅਨੁਸਾਰ&comma; ਵਧ ਰਹੀ ਡਿਜੀਟਲ ਅਪਣਾਉਣ ਅਤੇ ਆਉਣ ਵਾਲੀ ਈ-ਕਾਮਰਸ ਨੀਤੀ 2&period;0 ਦੇ ਬਾਵਜੂਦ&comma; ਮਾਹਰਾਂ ਦਾ ਕਹਿਣਾ ਹੈ ਕਿ ਪਾਕਿਸਤਾਨ ਵਿਸ਼ੇਸ਼ ਕਰਮਚਾਰੀਆਂ&comma; ਆਧੁਨਿਕ ਲੌਜਿਸਟਿਕਸ ਅਤੇ ਕੁਸ਼ਲ ਡਿਜੀਟਲ ਭੁਗਤਾਨ ਪ੍ਰਣਾਲੀਆਂ ਵਿੱਚ ਤੁਰੰਤ ਨਿਵੇਸ਼ ਕੀਤੇ ਬਿਨਾਂ ਆਪਣੇ ਅਭਿਲਾਸ਼ੀ ਵਿਕਾਸ ਟੀਚਿਆਂ ਨੂੰ ਪੂਰਾ ਕਰਨ ਵਿੱਚ ਅਸਮਰੱਥ ਹੋ ਸਕਦਾ ਹੈ।<&sol;p>&NewLine;<div class&equals;"ad&lowbar;div&lowbar;maincls ad&lowbar;div&lowbar;ads&lowbar;article&lowbar;after&lowbar;para3" style&equals;"width&colon;100&percnt;&semi;background&colon;&num;fff&semi;margin&colon;0 8px 8px 0"><&sol;div>&NewLine;<&sol;p>&NewLine;<p>ਸੈਕਟਰ ਅਬਜ਼ਰਵਰਾਂ ਨੂੰ ਡਰ ਹੈ ਕਿ ਜੇਕਰ ਮਨੁੱਖੀ ਪੂੰਜੀ ਨੂੰ ਨਜ਼ਰਅੰਦਾਜ਼ ਕਰਨਾ ਜਾਰੀ ਰੱਖਿਆ ਗਿਆ ਤਾਂ ਪਾਕਿਸਤਾਨ ਇੱਕ ਮਹੱਤਵਪੂਰਨ ਆਰਥਿਕ ਮੀਲ ਪੱਥਰ ਗੁਆ ਸਕਦਾ ਹੈ।<&sol;p>&NewLine;<p>ਵਿਸ਼ਲੇਸ਼ਕਾਂ ਦਾ ਕਹਿਣਾ ਹੈ ਕਿ ਈ-ਕਾਮਰਸ ਅਤੇ ਇਸ ਨਾਲ ਜੁੜੇ ਉਦਯੋਗ ਅਗਲੇ ਕੁਝ ਸਾਲਾਂ ਵਿੱਚ ਹਜ਼ਾਰਾਂ ਨਵੀਆਂ ਨੌਕਰੀਆਂ ਪੈਦਾ ਕਰ ਸਕਦੇ ਹਨ&comma; ਪਰ ਜੇਕਰ ਸਰਕਾਰ ਸਿਖਲਾਈ ਅਤੇ ਹੁਨਰ ਵਧਾਉਣ ਲਈ ਇੱਕ ਸੰਯੁਕਤ ਯੋਜਨਾ ਬਣਾਵੇ।<&sol;p>&NewLine;<div id&equals;"inbtw&lowbar;content&lowbar;maindiv"><&sol;div>&NewLine;<div class&equals;"ad&lowbar;div&lowbar;maincls ad&lowbar;div&lowbar;ads&lowbar;article&lowbar;after&lowbar;para5" style&equals;"width&colon;100&percnt;&semi;background&colon;&num;fff&semi;margin&colon;0 8px 8px 0">&NewLine;<div class&equals;"ad&lowbar;div&lowbar;incls amp&lowbar;Ad&lowbar;ads&lowbar;article&lowbar;after&lowbar;para5" style&equals;"width&colon;100&percnt;&semi;background&colon;&num;f8f8f8&semi;text-align&colon;center&semi;margin&colon;0 auto&semi;padding&colon;0"><span class&equals;"advt&lowbar;text" style&equals;"width&colon;100&percnt;&semi;display&colon;inline-block&semi;text-align&colon;center&semi;font-size&colon;9px&semi;text-transform&colon;capitalize&semi;margin&colon;0 0 10px 0&semi;opacity&colon;&period;7&semi;font-weight&colon;500">ਇਸ਼ਤਿਹਾਰ<&sol;span><&sol;p>&NewLine;<div style&equals;"width&colon;100&percnt;&semi;margin&colon;0&semi;display&colon;inline-block"><&excl;-- &sol;58180893&sol;After&lowbar;Last&lowbar;para --><&sol;p>&NewLine;<div id&equals;"div-gpt-ad-1722694474562-0"><script>googletag&period;cmd&period;push&lpar;&lpar;function&lpar;&rpar;&lbrace;googletag&period;display&lpar;"div-gpt-ad-1722694474562-0"&rpar;&rcub;&rpar;&rpar;<&sol;script><&sol;div>&NewLine;<&sol;div>&NewLine;<&sol;div>&NewLine;<&sol;div>&NewLine;<p>ਨੀਤੀ ਨਿਰਮਾਤਾ ਈ-ਕਾਮਰਸ ਨੀਤੀ 2&period;0 ਨੂੰ ਅੰਤਿਮ ਰੂਪ ਦੇ ਰਹੇ ਹਨ&comma; ਜੋ ਕਿ ਡਿਜੀਟਲ ਕਾਮਰਸ ਈਕੋਸਿਸਟਮ ਨੂੰ ਅਪਗ੍ਰੇਡ ਕਰਨ ਲਈ ਤਿਆਰ ਕੀਤੇ ਗਏ ਪੰਜ ਮੁੱਖ ਥੰਮ੍ਹਾਂ ਦੇ ਆਲੇ-ਦੁਆਲੇ ਬਣਾਈ ਗਈ ਹੈ।<&sol;p>&NewLine;<p>ਹਾਲਾਂਕਿ&comma; ਮਾਹਰ ਇਸ ਗੱਲ &&num;8216&semi;ਤੇ ਜ਼ੋਰ ਦਿੰਦੇ ਹਨ ਕਿ ਕਰਮਚਾਰੀਆਂ ਦੇ ਵਿਕਾਸ ਨੂੰ ਇੱਕ ਕੇਂਦਰੀ ਹਿੱਸੇ ਵਜੋਂ ਮੰਨਿਆ ਜਾਣਾ ਚਾਹੀਦਾ ਹੈ&comma; ਇਹ ਦਲੀਲ ਦਿੰਦੇ ਹੋਏ ਕਿ ਈ-ਕਾਮਰਸ ਲਈ ਰਵਾਇਤੀ IT ਭੂਮਿਕਾਵਾਂ ਤੋਂ ਦੂਰ ਇੱਕ ਵੱਖਰੇ ਹੁਨਰ ਦੀ ਲੋੜ ਹੁੰਦੀ ਹੈ।<&sol;p>&NewLine;<p>SI ਗਲੋਬਲ ਸਲਿਊਸ਼ਨਜ਼ ਦੇ ਸੀਈਓ ਨੋਮਾਨ ਸਈਦ ਨੇ ਉਜਾਗਰ ਕੀਤਾ ਕਿ ਪਾਕਿਸਤਾਨ ਦੇ ਪਰੰਪਰਾਗਤ ਰਿਟੇਲ ਵਾਤਾਵਰਨ ਨੂੰ ਇੱਕ ਆਧੁਨਿਕ ਈ-ਕਾਮਰਸ ਢਾਂਚੇ ਵਿੱਚ ਬਦਲਣਾ ਬਿਹਤਰ ਲੌਜਿਸਟਿਕਸ&comma; ਅਮੀਰ ਭੁਗਤਾਨ ਹੱਲ ਅਤੇ ਸਭ ਤੋਂ ਮਹੱਤਵਪੂਰਨ&comma; ਇੱਕ ਸਿਖਿਅਤ ਕਰਮਚਾਰੀਆਂ &&num;8216&semi;ਤੇ ਨਿਰਭਰ ਕਰਦਾ ਹੈ ਜੋ ਕਰਾਸ-ਫੰਕਸ਼ਨਲ ਕੰਮਾਂ ਨੂੰ ਸੰਭਾਲਣ ਦੇ ਸਮਰੱਥ ਹੈ।<&sol;p>&NewLine;<p>ਦਿ ਐਕਸਪ੍ਰੈਸ ਟ੍ਰਿਬਿਊਨ ਦੇ ਹਵਾਲੇ ਨਾਲ&comma; ਉਸਨੇ ਜ਼ੋਰ ਦੇ ਕੇ ਕਿਹਾ ਕਿ ਈ-ਕਾਮਰਸ ਮਾਰਕੀਟਿੰਗ&comma; ਤਕਨਾਲੋਜੀ&comma; ਗਾਹਕ ਆਪਸੀ ਤਾਲਮੇਲ&comma; ਡੇਟਾ ਵਿਸ਼ਲੇਸ਼ਣ ਅਤੇ ਸੰਚਾਲਨ ਨੂੰ ਏਕੀਕ੍ਰਿਤ ਕਰਦਾ ਹੈ&comma; ਘਰੇਲੂ ਅਤੇ ਗਲੋਬਲ ਮਾਰਕੀਟ ਦੀਆਂ ਜ਼ਰੂਰਤਾਂ ਦੇ ਅਨੁਕੂਲ ਸਿਖਲਾਈ ਪ੍ਰੋਗਰਾਮਾਂ ਦੀ ਮੰਗ ਕਰਦਾ ਹੈ।<&sol;p>&NewLine;<p>ਸਰਕਾਰੀ ਅੰਕੜੇ ਦਿਖਾਉਂਦੇ ਹਨ ਕਿ 700&comma;000 ਤੋਂ ਵੱਧ SMEs ਹੁਣ ਔਨਲਾਈਨ ਕਾਰੋਬਾਰ ਚਲਾਉਂਦੇ ਹਨ&comma; ਜ਼ਿਆਦਾਤਰ ਸੋਸ਼ਲ ਮੀਡੀਆ ਅਤੇ ਡਿਜੀਟਲ ਪਲੇਟਫਾਰਮਾਂ ਰਾਹੀਂ।<&sol;p>&NewLine;<p>ਫਿਰ ਵੀ ਪਾਕਿਸਤਾਨ ਈ-ਕਾਮਰਸ ਐਸੋਸੀਏਸ਼ਨ ਦੇ ਸ਼ੋਏਬ ਭੱਟੀ ਨੇ ਦੇਸ਼ ਭਰ ਵਿੱਚ ਨਾਕਾਫ਼ੀ ਸਿਖਲਾਈ ਸਹੂਲਤਾਂ ਦੇ ਕਾਰਨ ਲਗਾਤਾਰ ਪ੍ਰਤਿਭਾ ਦੀ ਕਮੀ ਦੀ ਚੇਤਾਵਨੀ ਦਿੱਤੀ।<&sol;p>&NewLine;<p>ਡਿਜੀਟਲ ਮਾਰਕੀਟਿੰਗ ਮਾਹਿਰ ਹਾਫਿਜ਼ਾ ਸਿਦਰਾ ਜਾਵਿਦ ਨੇ ਕਿਹਾ ਕਿ ਈ-ਕਾਮਰਸ ਦਾ ਵਿਸਤਾਰ ਵੱਡੇ ਪੱਧਰ &&num;8216&semi;ਤੇ ਮਜ਼ਬੂਤ &ZeroWidthSpace;&ZeroWidthSpace;ਡਿਜੀਟਲ ਵਿਗਿਆਪਨ ਹੁਨਰ &&num;8216&semi;ਤੇ ਨਿਰਭਰ ਕਰਦਾ ਹੈ&comma; ਜੋ ਸਿੱਧੇ ਤੌਰ &&num;8216&semi;ਤੇ ਵਿਕਰੀ ਚੱਕਰ ਅਤੇ ਕਾਰੋਬਾਰ ਦੀ ਸਥਿਰਤਾ ਨੂੰ ਪ੍ਰਭਾਵਿਤ ਕਰਦਾ ਹੈ।<&sol;p>&NewLine;<p>ਐਕਸਪ੍ਰੈਸ ਟ੍ਰਿਬਿਊਨ ਦੀ ਰਿਪੋਰਟ ਮੁਤਾਬਕ ਪਾਕਿਸਤਾਨ ਦਾ ਟੀਚਾ 2030 ਤੱਕ 5 ਬਿਲੀਅਨ ਅਮਰੀਕੀ ਡਾਲਰ ਦੇ ਈ-ਕਾਮਰਸ ਮਾਰਕੀਟ ਨੂੰ 20 ਬਿਲੀਅਨ ਡਾਲਰ ਤੱਕ ਵਧਾਉਣ ਦਾ ਹੈ&comma; ਪਰ ਮਾਹਿਰਾਂ ਨੇ ਚੇਤਾਵਨੀ ਦਿੱਤੀ ਹੈ ਕਿ ਇਹ ਟੀਚਾ ਉਦੋਂ ਤੱਕ ਪਹੁੰਚ ਤੋਂ ਬਾਹਰ ਰਹੇਗਾ ਜਦੋਂ ਤੱਕ ਕਿੰਗਡਮ ਵਧ ਰਹੇ ਹੁਨਰ ਦੇ ਪਾੜੇ ਅਤੇ ਪੁਰਾਣੀ ਸ਼ਾਸਨ ਦੀਆਂ ਕਮੀਆਂ ਨੂੰ ਹੱਲ ਨਹੀਂ ਕਰਦਾ। &lpar;ANI&rpar;<&sol;p>&NewLine;<p>&lpar;ਇਹ ਸਮੱਗਰੀ ਇੱਕ ਸਿੰਡੀਕੇਟਿਡ ਫੀਡ ਤੋਂ ਲਈ ਗਈ ਹੈ ਅਤੇ ਪ੍ਰਾਪਤ ਕੀਤੇ ਅਨੁਸਾਰ ਪ੍ਰਕਾਸ਼ਿਤ ਕੀਤੀ ਜਾਂਦੀ ਹੈ। ਟ੍ਰਿਬਿਊਨ ਇਸਦੀ ਸ਼ੁੱਧਤਾ&comma; ਸੰਪੂਰਨਤਾ ਜਾਂ ਸਮੱਗਰੀ ਲਈ ਕੋਈ ਜ਼ਿੰਮੇਵਾਰੀ ਜਾਂ ਜ਼ਿੰਮੇਵਾਰੀ ਨਹੀਂ ਲੈਂਦਾ।&rpar;<&sol;p>&NewLine;<div class&equals;"popup" id&equals;"popup">&NewLine;<div class&equals;"container-subscribe" id&equals;"contentTracker">&NewLine;<div class&equals;"su&lowbar;premium&lowbar;box">&NewLine;<div class&equals;"close-btn" onclick&equals;"closePopup&lpar;&rpar;"><&sol;div>&NewLine;<p><span class&equals;"dubble-dot"><&sol;span><&sol;p>&NewLine;<h3 class&equals;"title">ਟ੍ਰਿਬਿਊਨ ਪ੍ਰੀਮੀਅਮ ਨਾਲ ਵਿਸ਼ੇਸ਼ ਜਾਣਕਾਰੀ ਨੂੰ ਅਨਲੌਕ ਕਰੋ<&sol;h3>&NewLine;<p class&equals;"subtitle">ਪ੍ਰੀਮੀਅਮ ਪਹੁੰਚ ਨਾਲ ਆਪਣੇ ਅਨੁਭਵ ਨੂੰ ਹੋਰ ਅੱਗੇ ਲੈ ਜਾਓ।<&sol;p>&NewLine;<p><b>ਵਿਚਾਰ-ਉਕਸਾਉਣ ਵਾਲੇ ਵਿਚਾਰ&comma; 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Flexible&comma; Affordable&period; Unlock ad-free access to unlimited premium content&period;"&comma;"is&lowbar;recommended"&colon;true&comma;"benefits"&colon;&lbrack;"Enjoy premium journalism for less than ₹3&sol;day"&comma;"Unlock exclusive stories and in-depth reports"&comma;"Get sharp opinions and expert analysis that matter"&comma;"Read without interruptions—ad-free on web and app"&comma;"Receive curated daily news briefs in your inbox"&comma;"If you are already an ePaper subscriber&comma; your subscription will be extended by 365 days&period;"&rsqb;&comma;"ga4&lowbar;plan&lowbar;type"&colon;"digital&lowbar;combo"&comma;"currency"&colon;"INR"&comma;"period"&colon;"yearly"&rcub;&rcub;&rcub;&comma;"USD"&colon;&lbrace;"premium"&colon;&lbrace;"monthly"&colon;&lbrace;"display&lowbar;name"&colon;"Monthly"&comma;"plan&lowbar;heading"&colon;"Digital Monthly"&comma;"show&lowbar;discount"&colon;true&comma;"amount"&colon;2&period;99&comma;"amount&lowbar;in&lowbar;smallest&lowbar;unit"&colon;299&comma;"display&lowbar;amount"&colon;4&period;99&comma;"display&lowbar;discount"&colon;2&comma;"type"&colon;"recurring"&comma;"plan&lowbar;id"&colon;"plan&lowbar;usd&lowbar;monthly"&comma;"razorpay&lowbar;id"&colon;"plan&lowbar;QSjlzaAopd5IDL"&comma;"ios&lowbar;product&lowbar;id"&colon;"tribune&lowbar;one&lowbar;month&lowbar;membership"&comma;"android&lowbar;product&lowbar;id"&colon;"tribune&lowbar;one&lowbar;month&lowbar;membership"&comma;"features"&colon;"ads&lowbar;free&comma;premium&lowbar;content&comma;newsletters"&comma;"desc"&colon;"Access all content for a month&period; Flexible&comma; Affordable&period; Unlock ad-free access to unlimited premium content&period;"&comma;"benefits"&colon;&lbrack;"Enjoy premium journalism for less than &dollar;0&period;1&sol;day"&comma;"Unlock exclusive stories and in-depth reports"&comma;"Get sharp opinions and expert analysis that matter"&comma;"Read without interruptions—ad-free on web and app"&comma;"Receive curated daily news briefs in your inbox"&comma;"Freedom to cancel your subscription anytime"&rsqb;&comma;"is&lowbar;recommended"&colon;false&comma;"ga4&lowbar;plan&lowbar;type"&colon;"digital&lowbar;monthly"&comma;"currency"&colon;"USD"&comma;"period"&colon;"monthly"&rcub;&comma;"yearly"&colon;&lbrace;"display&lowbar;name"&colon;"Yearly"&comma;"plan&lowbar;heading"&colon;"Digital Yearly"&comma;"show&lowbar;discount"&colon;true&comma;"amount"&colon;24&period;99&comma;"amount&lowbar;in&lowbar;smallest&lowbar;unit"&colon;2499&comma;"display&lowbar;amount"&colon;49&comma;"display&lowbar;discount"&colon;24&period;01&comma;"type"&colon;"one&lowbar;time"&comma;"plan&lowbar;id"&colon;"plan&lowbar;usd&lowbar;yearly"&comma;"razorypay&lowbar;id"&colon;"plan&lowbar;usd&lowbar;yearly"&comma;"razorpay&lowbar;id"&colon;"plan&lowbar;usd&lowbar;yearly"&comma;"ios&lowbar;product&lowbar;id"&colon;"tribune&lowbar;usd&lowbar;yearly&lowbar;membership"&comma;"android&lowbar;product&lowbar;id"&colon;"tribune&lowbar;usd&lowbar;yearly&lowbar;membership"&comma;"features"&colon;"ads&lowbar;free&comma;premium&lowbar;content&comma;newsletters"&comma;"desc"&colon;"Access all content for a month&period; Flexible&comma; Affordable&period; Unlock ad-free access to unlimited premium content&period;"&comma;"is&lowbar;recommended"&colon;false&comma;"benefits"&colon;&lbrack;"Enjoy premium journalism at &dollar;2&sol;month"&comma;"Unlock exclusive stories and in-depth reports"&comma;"Get sharp opinions and expert analysis that matter"&comma;"Read without interruptions—ad-free on web and app"&comma;"Receive curated daily news briefs in your inbox"&comma;"Freedom to cancel your subscription anytime"&comma;"Unlock 2 Bonus Months with an Annual Plan"&rsqb;&comma;"ga4&lowbar;plan&lowbar;type"&colon;"digital&lowbar;yearly"&comma;"currency"&colon;"USD"&comma;"period"&colon;"yearly"&rcub;&rcub;&comma;"epaper&lowbar;combo"&colon;&lbrace;"yearly"&colon;&lbrace;"is&lowbar;combo&lowbar;plan"&colon;true&comma;"display&lowbar;name"&colon;"Combo"&comma;"plan&lowbar;heading"&colon;"Digital &plus; Epaper"&comma;"show&lowbar;discount"&colon;true&comma;"amount"&colon;43&comma;"amount&lowbar;in&lowbar;smallest&lowbar;unit"&colon;4300&comma;"display&lowbar;amount"&colon;78&period;99&comma;"display&lowbar;discount"&colon;35&period;99&comma;"epaper&lowbar;share"&colon;29&period;99&comma;"membership&lowbar;share"&colon;13&period;01&comma;"digicase&lowbar;id"&colon;341&comma;"type"&colon;"one&lowbar;time"&comma;"plan&lowbar;id"&colon;"plan&lowbar;usd&lowbar;epaper&lowbar;combo&lowbar;yearly"&comma;"razorpay&lowbar;id"&colon;"plan&lowbar;usd&lowbar;epaper&lowbar;combo&lowbar;yearly"&comma;"ios&lowbar;product&lowbar;id"&colon;"tribune&lowbar;usd&lowbar;yearly&lowbar;epaper&lowbar;combo&lowbar;membership"&comma;"android&lowbar;product&lowbar;id"&colon;"tribune&lowbar;usd&lowbar;yearly&lowbar;epaper&lowbar;combo&lowbar;membership"&comma;"features"&colon;"ads&lowbar;free&comma;premium&lowbar;content&comma;newsletters"&comma;"desc"&colon;"Access all content for a year&period; Flexible&comma; Affordable&period; Unlock ad-free access to unlimited premium content&period;"&comma;"is&lowbar;recommended"&colon;true&comma;"benefits"&colon;&lbrack;"Enjoy premium journalism for less than &dollar;1&period;5&sol;month"&comma;"Unlock exclusive stories and in-depth reports"&comma;"Get sharp opinions and expert analysis that matter"&comma;"Read without interruptions—ad-free on web and app"&comma;"Receive curated daily news briefs in your inbox"&comma;"If you are already an ePaper subscriber&comma; your subscription will be extended by 365 days&period;"&rsqb;&comma;"ga4&lowbar;plan&lowbar;type"&colon;"digital&lowbar;combo"&comma;"currency"&colon;"USD"&comma;"period"&colon;"yearly"&rcub;&rcub;&rcub;&rcub;'&rpar;&comma;refCatName&equals;""&semi;function initEventListeners&lpar;&rpar;&lbrace;const e&equals;document&period;querySelectorAll&lpar;"&period;option"&rpar;&comma;n&equals;document&period;querySelectorAll&lpar;"&period;membership-plan"&rpar;&semi;e&period;forEach&lpar;&lpar;t&equals;>&lbrace;t&period;addEventListener&lpar;"click"&comma;&lpar;&lpar;&rpar;&equals;>&lbrace;e&period;forEach&lpar;&lpar;e&equals;>e&period;classList&period;remove&lpar;"active"&rpar;&rpar;&rpar;&comma;t&period;classList&period;add&lpar;"active"&rpar;&semi;const i&equals;t&period;dataset&period;value&semi;n&period;forEach&lpar;&lpar;e&equals;>&lbrace;e&period;style&period;display&equals;"none"&comma;e&period;classList&period;remove&lpar;"highlight"&rpar;&rcub;&rpar;&rpar;&semi;const r&equals;document&period;getElementById&lpar;i&rpar;&semi;r&&&lpar;r&period;style&period;display&equals;"block"&comma;r&period;classList&period;add&lpar;"highlight"&rpar;&rpar;&semi;let a&equals;getPlanDetailsFromKeys&lpar;r&period;getAttribute&lpar;"keys"&rpar;&rpar;&semi;a&&triggerSubscriptionPlanSelectedEvent&lpar;a&rpar;&rcub;&rpar;&rpar;&rcub;&rpar;&rpar;&rcub;function redirectToSubscriptionPage&lpar;e&rpar;&lbrace;let n&equals;window&period;location&period;href&comma;t&equals;window&period;location&period;origin&plus;&grave;&sol;subscription&quest;autosubscribe&equals;&dollar;&lbrace;e&rcub;&ga4T&equals;true&grave;&semi;t&plus;&equals;"&referrer&equals;"&plus;encodeURIComponent&lpar;n&rpar;&comma;window&period;location&period;href&equals;t&rcub;function isIndianTimezone&lpar;&rpar;&lbrace;const e&equals;Intl&period;DateTimeFormat&lpar;&rpar;&period;resolvedOptions&lpar;&rpar;&period;timeZone&semi;return&lbrack;"Asia&sol;Kolkata"&comma;"Asia&sol;Calcutta"&rsqb;&period;includes&lpar;e&rpar;&rcub;function getPlanDetailsFromKeys&lpar;e&rpar;&lbrace;let n&equals;e&period;split&lpar;"&comma;"&rpar;&comma;t&equals;JSON&period;parse&lpar;'&lbrace;"INR"&colon;&lbrace;"premium"&colon;&lbrace;"monthly"&colon;&lbrace;"display&lowbar;name"&colon;"Monthly"&comma;"plan&lowbar;heading"&colon;"Digital Monthly"&comma;"show&lowbar;discount"&colon;true&comma;"amount"&colon;35&comma;"amount&lowbar;in&lowbar;smallest&lowbar;unit"&colon;3500&comma;"display&lowbar;amount"&colon;99&comma;"display&lowbar;discount"&colon;64&comma;"type"&colon;"recurring"&comma;"plan&lowbar;id"&colon;"plan&lowbar;inr&lowbar;monthly"&comma;"razorpay&lowbar;id"&colon;"plan&lowbar;QSjkYMkEfl7Rvs"&comma;"features"&colon;"ads&lowbar;free&comma;premium&lowbar;content&comma;newsletters"&comma;"ios&lowbar;product&lowbar;id"&colon;"tribune&lowbar;one&lowbar;month&lowbar;membership"&comma;"android&lowbar;product&lowbar;id"&colon;"tribune&lowbar;one&lowbar;month&lowbar;membership"&comma;"desc"&colon;"Access all content for a month&period; Flexible&comma; Affordable&period; Unlock ad-free access to unlimited premium content&period;"&comma;"benefits"&colon;&lbrack;"Enjoy premium journalism at ₹1&sol;day"&comma;"Unlock exclusive stories and in-depth reports"&comma;"Get sharp opinions and expert analysis that matter"&comma;"Read without interruptions—ad-free on web and app"&comma;"Receive curated daily news briefs in your inbox"&comma;"Freedom to cancel your subscription anytime"&rsqb;&comma;"is&lowbar;recommended"&colon;false&comma;"ga4&lowbar;plan&lowbar;type"&colon;"digital&lowbar;monthly"&comma;"currency"&colon;"INR"&comma;"period"&colon;"monthly"&rcub;&comma;"yearly"&colon;&lbrace;"display&lowbar;name"&colon;"Yearly"&comma;"plan&lowbar;heading"&colon;"Digital Yearly"&comma;"show&lowbar;discount"&colon;true&comma;"amount"&colon;349&comma;"amount&lowbar;in&lowbar;smallest&lowbar;unit"&colon;34900&comma;"display&lowbar;amount"&colon;999&comma;"display&lowbar;discount"&colon;650&comma;"type"&colon;"one&lowbar;time"&comma;"plan&lowbar;id"&colon;"plan&lowbar;inr&lowbar;yearly"&comma;"razorypay&lowbar;id"&colon;"plan&lowbar;inr&lowbar;yearly"&comma;"razorpay&lowbar;id"&colon;"plan&lowbar;inr&lowbar;yearly"&comma;"ios&lowbar;product&lowbar;id"&colon;"tribune&lowbar;inr&lowbar;yearly&lowbar;membership"&comma;"android&lowbar;product&lowbar;id"&colon;"tribune&lowbar;inr&lowbar;yearly&lowbar;membership"&comma;"features"&colon;"ads&lowbar;free&comma;premium&lowbar;content&comma;newsletters"&comma;"desc"&colon;"Access all content for a year&period; Flexible&comma; Affordable&period; Unlock ad-free access to unlimited premium content&period;"&comma;"is&lowbar;recommended"&colon;false&comma;"benefits"&colon;&lbrack;"Enjoy premium journalism for less than ₹1&sol;day"&comma;"Unlock exclusive stories and in-depth reports"&comma;"Get sharp opinions and expert analysis that matter"&comma;"Read without interruptions—ad-free on web and app"&comma;"Receive curated daily news briefs in your inbox"&comma;"Freedom to cancel your subscription anytime"&comma;"Unlock 2 Bonus Months with an Annual Plan"&rsqb;&comma;"ga4&lowbar;plan&lowbar;type"&colon;"digital&lowbar;yearly"&comma;"currency"&colon;"INR"&comma;"period"&colon;"yearly"&rcub;&rcub;&comma;"epaper&lowbar;combo"&colon;&lbrace;"yearly"&colon;&lbrace;"is&lowbar;combo&lowbar;plan"&colon;true&comma;"display&lowbar;name"&colon;"Combo"&comma;"plan&lowbar;heading"&colon;"Digital &plus; Epaper"&comma;"show&lowbar;discount"&colon;true&comma;"amount"&colon;999&comma;"amount&lowbar;in&lowbar;smallest&lowbar;unit"&colon;99900&comma;"display&lowbar;amount"&colon;1849&comma;"display&lowbar;discount"&colon;850&comma;"epaper&lowbar;share"&colon;883&period;82&comma;"membership&lowbar;share"&colon;115&period;18&comma;"digicase&lowbar;id"&colon;339&comma;"type"&colon;"one&lowbar;time"&comma;"plan&lowbar;id"&colon;"plan&lowbar;inr&lowbar;epaper&lowbar;combo&lowbar;yearly"&comma;"razorpay&lowbar;id"&colon;"plan&lowbar;inr&lowbar;epaper&lowbar;combo&lowbar;yearly"&comma;"ios&lowbar;product&lowbar;id"&colon;"tribune&lowbar;inr&lowbar;yearly&lowbar;epaper&lowbar;combo&lowbar;membership"&comma;"android&lowbar;product&lowbar;id"&colon;"tribune&lowbar;inr&lowbar;yearly&lowbar;epaper&lowbar;combo&lowbar;membership"&comma;"features"&colon;"ads&lowbar;free&comma;premium&lowbar;content&comma;newsletters"&comma;"desc"&colon;"Access all content for a year&period; Flexible&comma; Affordable&period; Unlock ad-free access to unlimited premium content&period;"&comma;"is&lowbar;recommended"&colon;true&comma;"benefits"&colon;&lbrack;"Enjoy premium journalism for less than ₹3&sol;day"&comma;"Unlock exclusive stories and in-depth reports"&comma;"Get sharp opinions and expert analysis that matter"&comma;"Read without interruptions—ad-free on web and app"&comma;"Receive curated daily news briefs in your inbox"&comma;"If you are already an ePaper subscriber&comma; your subscription will be extended by 365 days&period;"&rsqb;&comma;"ga4&lowbar;plan&lowbar;type"&colon;"digital&lowbar;combo"&comma;"currency"&colon;"INR"&comma;"period"&colon;"yearly"&rcub;&rcub;&rcub;&comma;"USD"&colon;&lbrace;"premium"&colon;&lbrace;"monthly"&colon;&lbrace;"display&lowbar;name"&colon;"Monthly"&comma;"plan&lowbar;heading"&colon;"Digital Monthly"&comma;"show&lowbar;discount"&colon;true&comma;"amount"&colon;2&period;99&comma;"amount&lowbar;in&lowbar;smallest&lowbar;unit"&colon;299&comma;"display&lowbar;amount"&colon;4&period;99&comma;"display&lowbar;discount"&colon;2&comma;"type"&colon;"recurring"&comma;"plan&lowbar;id"&colon;"plan&lowbar;usd&lowbar;monthly"&comma;"razorpay&lowbar;id"&colon;"plan&lowbar;QSjlzaAopd5IDL"&comma;"ios&lowbar;product&lowbar;id"&colon;"tribune&lowbar;one&lowbar;month&lowbar;membership"&comma;"android&lowbar;product&lowbar;id"&colon;"tribune&lowbar;one&lowbar;month&lowbar;membership"&comma;"features"&colon;"ads&lowbar;free&comma;premium&lowbar;content&comma;newsletters"&comma;"desc"&colon;"Access all content for a month&period; Flexible&comma; Affordable&period; Unlock ad-free access to unlimited premium content&period;"&comma;"benefits"&colon;&lbrack;"Enjoy premium journalism for less than &dollar;0&period;1&sol;day"&comma;"Unlock exclusive stories and in-depth reports"&comma;"Get sharp opinions and expert analysis that matter"&comma;"Read without interruptions—ad-free on web and app"&comma;"Receive curated daily news briefs in your inbox"&comma;"Freedom to cancel your subscription anytime"&rsqb;&comma;"is&lowbar;recommended"&colon;false&comma;"ga4&lowbar;plan&lowbar;type"&colon;"digital&lowbar;monthly"&comma;"currency"&colon;"USD"&comma;"period"&colon;"monthly"&rcub;&comma;"yearly"&colon;&lbrace;"display&lowbar;name"&colon;"Yearly"&comma;"plan&lowbar;heading"&colon;"Digital Yearly"&comma;"show&lowbar;discount"&colon;true&comma;"amount"&colon;24&period;99&comma;"amount&lowbar;in&lowbar;smallest&lowbar;unit"&colon;2499&comma;"display&lowbar;amount"&colon;49&comma;"display&lowbar;discount"&colon;24&period;01&comma;"type"&colon;"one&lowbar;time"&comma;"plan&lowbar;id"&colon;"plan&lowbar;usd&lowbar;yearly"&comma;"razorypay&lowbar;id"&colon;"plan&lowbar;usd&lowbar;yearly"&comma;"razorpay&lowbar;id"&colon;"plan&lowbar;usd&lowbar;yearly"&comma;"ios&lowbar;product&lowbar;id"&colon;"tribune&lowbar;usd&lowbar;yearly&lowbar;membership"&comma;"android&lowbar;product&lowbar;id"&colon;"tribune&lowbar;usd&lowbar;yearly&lowbar;membership"&comma;"features"&colon;"ads&lowbar;free&comma;premium&lowbar;content&comma;newsletters"&comma;"desc"&colon;"Access all content for a month&period; Flexible&comma; Affordable&period; Unlock ad-free access to unlimited premium content&period;"&comma;"is&lowbar;recommended"&colon;false&comma;"benefits"&colon;&lbrack;"Enjoy premium journalism at &dollar;2&sol;month"&comma;"Unlock exclusive stories and in-depth reports"&comma;"Get sharp opinions and expert analysis that matter"&comma;"Read without interruptions—ad-free on web and app"&comma;"Receive curated daily news briefs in your inbox"&comma;"Freedom to cancel your subscription anytime"&comma;"Unlock 2 Bonus Months with an Annual Plan"&rsqb;&comma;"ga4&lowbar;plan&lowbar;type"&colon;"digital&lowbar;yearly"&comma;"currency"&colon;"USD"&comma;"period"&colon;"yearly"&rcub;&rcub;&comma;"epaper&lowbar;combo"&colon;&lbrace;"yearly"&colon;&lbrace;"is&lowbar;combo&lowbar;plan"&colon;true&comma;"display&lowbar;name"&colon;"Combo"&comma;"plan&lowbar;heading"&colon;"Digital &plus; Epaper"&comma;"show&lowbar;discount"&colon;true&comma;"amount"&colon;43&comma;"amount&lowbar;in&lowbar;smallest&lowbar;unit"&colon;4300&comma;"display&lowbar;amount"&colon;78&period;99&comma;"display&lowbar;discount"&colon;35&period;99&comma;"epaper&lowbar;share"&colon;29&period;99&comma;"membership&lowbar;share"&colon;13&period;01&comma;"digicase&lowbar;id"&colon;341&comma;"type"&colon;"one&lowbar;time"&comma;"plan&lowbar;id"&colon;"plan&lowbar;usd&lowbar;epaper&lowbar;combo&lowbar;yearly"&comma;"razorpay&lowbar;id"&colon;"plan&lowbar;usd&lowbar;epaper&lowbar;combo&lowbar;yearly"&comma;"ios&lowbar;product&lowbar;id"&colon;"tribune&lowbar;usd&lowbar;yearly&lowbar;epaper&lowbar;combo&lowbar;membership"&comma;"android&lowbar;product&lowbar;id"&colon;"tribune&lowbar;usd&lowbar;yearly&lowbar;epaper&lowbar;combo&lowbar;membership"&comma;"features"&colon;"ads&lowbar;free&comma;premium&lowbar;content&comma;newsletters"&comma;"desc"&colon;"Access all content for a year&period; Flexible&comma; Affordable&period; Unlock ad-free access to unlimited premium content&period;"&comma;"is&lowbar;recommended"&colon;true&comma;"benefits"&colon;&lbrack;"Enjoy premium journalism for less than &dollar;1&period;5&sol;month"&comma;"Unlock exclusive stories and in-depth reports"&comma;"Get sharp opinions and expert analysis that matter"&comma;"Read without interruptions—ad-free on web and app"&comma;"Receive curated daily news briefs in your inbox"&comma;"If you are already an ePaper subscriber&comma; your subscription will be extended by 365 days&period;"&rsqb;&comma;"ga4&lowbar;plan&lowbar;type"&colon;"digital&lowbar;combo"&comma;"currency"&colon;"USD"&comma;"period"&colon;"yearly"&rcub;&rcub;&rcub;&rcub;'&rpar;&semi;for&lpar;let e&equals;0&semi;e<n&period;length&semi;e&plus;&plus;&rpar;&lbrace;if&lpar;t&equals;t&lbrack;n&lbrack;e&rsqb;&rsqb;&comma;&excl;t&rpar;return null&rcub;return t&rcub;function generatePlanHtml&lpar;e&comma;n&comma;t&comma;i&comma;r&rpar;&lbrace;var a&equals;"Month"&semi;"yearly"&equals;&equals;&equals;e&period;period&&num;038&semi;&&num;038&semi;&lpar;a&equals;"Year"&rpar;&semi;let o&equals;""&semi;return e&period;benefits&period;forEach&lpar;&lpar;e&equals;>&lbrace;o&plus;&equals;&grave;<span class&equals;"membership-detail">&dollar;&lbrace;e&rcub;&grave;&rcub;&rpar;&rpar;&comma;&grave;n &dollar;&lbrace;e&period;is&lowbar;recommended&quest;'<&sol;p>&NewLine;<div class&equals;"recommended-tag">Recommended<&sol;script><&sol;div>&NewLine;

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